Welcome to the COVID-19 Media Guide

Media Guide for PR Pros, PR Insights, video, video blog

Given the enormous economic uncertainty and the need for brands and non-profits to continue to communicate with the public, we’ve started this guide as a way for you to keep track of what the broadcast media is open to covering.   There are two-parts to this equation. First, what are local news outlets open to covering. We’ll be surveying them on a weekly basis and reporting the results back to you. The second aspect needs…

PR Prepares to Tackle Coronavirus: Olympics Spotlight

video, video blog

This year’s Olympics have 13 worldwide partners and hundreds of other brands engaged in sponsorships at multiple levels. Brands who have invested time and money in these partnerships have to be thinking the same thing: What will be the effect of the coronavirus on the games and on their brand sponsorship? The number one thing they need to be communicating is their continued support of and commitment to the athletes. Whether the games move forward or…