Kwittken & Company Named a PRSA-NY 2018 Big Apple Award Winner

Clare Buse, Senior Account Executive at Kwittken was interviewed by Carolina Osma, Senior Marketing Associate at D S Simon Media. They spoke about Kwittken & Company’s winning campaign, Transforming Brand Perception Through Inspirational Storytelling, lessons learned and tips for an award-winning campaign.

“So our goal with Iron Man at the Kwittken team was to transform their brand reputation through emotional storytelling by showcasing different athletes and shifting perception also driving new brand awareness and registration.”

“Stay true to the consumer and also make sure that every campaign you do really ties back to the brand.”

– Clare Buse on winning Big Apple Awards in both the Reputation & Brand Management with Budgets of 150,000 or less and Marketing Consumer Services in Sport Categories.