Why should marketers invest in the Metaverse? Marji Sherman, Vice President of Digital at Cognito Media, dives into the benefits, such as, building brand awareness with Metaverse conferences and innovative office environments that change the way employees and clients interact. Marji also highlights the power of NFTs when it comes to brands selling merchandise.
Tel: 212.736.2727 news@dssimonmedia.com NextUP… Heather Moon Director of Public Relations at The Dove Agency Heather Moon, Director of Public Relations at The Dove Agency, encourages other communicators to express how they feel, whether that’s openly sharing a career milestone or telling a hiring manager what they are looking for in a new role. Heather discusses with co-hosts, Gabrielle Torres and Katy Colón from D S Simon Media, about the power of making connections with people, regardless of their industry. >> Check…
Tel: 212.736.2727 news@dssimonmedia.com NextUP is a new video series produced by D S Simon Media and Ragan Communications featuring young leaders in communications. Every NextUP episode gathers advice and experiences through conversation from professionals with under ten years of experience in the industry. Watch the NextUP series here. Meet the NextUP Co-Hosts Sarah Joyce is an Account Executive for Client Services at D S Simon Media. She supports both the sales and marketing teams. She graduated…
D S Simon Media is excited to announce NextUP, a new series produced by D S Simon and Ragan Communications and PR Daily, featuring the young and bright trailblazers in communications. Watch the promo video here to learn more.
How can communicators use research to set communications objectives that are reasonable, meaningful, and measurable? Understand their communications objectives? And, once they’re set, how do communications professionals apply what they learn to meet or beat those objectives? Mark Weiner, Chief Insights Officer at PublicRelay, recommends conducting an Executive Audit to uncover the often-hidden value equation that senior executives apply to evaluate PR value and performance. He also recommends proactive research to inform communications decisions…